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Asian stars line up for ethical Ts
Posted: 09.07.10

Fashion and underground music have always been firm friends, now THTC (The Hemp Trading Company) are using hip-hop on t-shirts as a platform to focus on social and environmental issues.

The company, which makes t-shirts with 55% hemp and 45% organic cotton, (as well as caps, belts, sweatbands and a line for women’s clothing), are known for the hard-hitting and quirky slogans, drawing fans from the hippest kids on the block including DJ Kayper, Zani and Nathan Flutebox. And because the hemp used in each t-shirt helps save up to 2500 litres of water, THTC has even been nominated for Observer’s Ethical awards and Refashion awards for environmental produce. Colin Firth, Woody Harrelson and Benjamin Zephaniah proudly sporting a THTC t-shirt. You can get 20% off by using the voucher code ‘Asiana’.

Hemp. Don’t smoke it, wear it!

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