Star Attraction

Discover the appeal of luxury Indian fashion emporium Manyavar and Mohey at their first UK store in Southall

When Bollywood’s best-dressed celebrity endorses a fashion brand it’s not just a style statement, but the start of a fashion revolution. Ranveer Singh’s keen eye for dapper dressing and Manyavar and Mohey, India’s leading international fashion boutique is a match-made in fashion heaven.

Since the luxury brand began its journey in 1999 its premium, accessible, multi-garment ranges struck a chord with shoppers. It wasn’t long before Manyavar and Mohey gained a reputation for quality fabrics, extensive choice and five-star customer service which catapulted it to becoming one of India’s most successful boutiques. There are now over 600 stores in 240 cities plus 15 international stores. The first branch to open in the UK is the Southall emporium, and it’s enabled fans of the brand to access the latest designs without having to travel, while new shoppers have welcomed the arrival of a brand-new fashion experience in West London.

Franchise owner of Manyavar Southall, Umang explains why the much-loved high street is the perfect place for the brand to expand into the UK: “Southall is the number one shopping destination in the UK for South Asian fashion. Whether its weddingwear, partywear or fabrics, it’s a destination that attracts shoppers from all over Europe. And now, with Manyavar joining the high street, avid European shoppers can buy outfits from a brand endorsed by their favourite Bollywood stars.”

Luxury shopping experience

The impressive emporium spans over two floors, with the ground floor exclusively dedicated to women’s clothing and the first floor featuring a curated collection for men. The one-stop shop boasts distinct sections, providing a seamless shopping experience for all customers. Couples can enjoy dedicated spaces on both floors to help them find their dream wedding outfit where in-house expert stylists are on hand to assist and advise. Umang explains: ‘Manyavar was originally a menswear store but during its evolution, the label became synonymous with weddingwear draping the world with joy and the finest Indian elegance.’

Styling consultations for couples

Partywear and occasionwear are staple styles in-store so as well as your main outfit you’ll also find grand pieces for your trousseau, as Umang enthuses: “While the allure of made-to-measure attire is undeniably captivating, our focus on ready-made allows us to whisk you away into a world of swift sartorial splendours. And don’t worry about fittings, we can recommend experienced tailors to ensure you get the perfect fit.”

Bridal orders typically involve a consultation with one of their in-house fashion advisors who can assist with advising on styling and options as Umang explains: “we stock luxurious silks, fine chiffons, georgettes, and high-quality cottons while our embellishments often feature intricate embroidery, zari work, sequins and beadwork, enhancing the overall elegance of the attire. We understand that so many options can be intimidating to a bride, but that’s where we can help narrow down the best design for you.”

It’s not just brides and grooms who will find what they’re looking for. Manyavar Southall stocks clothing and accessories for all the family for weddings, celebrations and special occasions. From dainty childrenswear to elegant fashions for elders, to suits, kurtas, and jodhpuris for the groomsmen it’s possible to order outfits for the whole family and coordinate them together, bringing a personalised visual identity to your Big Day.

Globally, Manyavar and Mohey has proved itself to be a fashion force in the industry with a reign that is set to last for decades to come, but don’t wait that long, book a trip to visit to Manyavar and Mohey Southall now and check out their exquisite new collections.

SHOPPING CHECK-LIST
A taste of what you’ll find in-store at Manyavar Southall
The store frequently introduces new styles into the boutique so you can be sure the designs are the latest in Indian fashion.

Expect to find:
MANYAVAR
• Kurta sets and
 Jackets
• Sherwanis
• Indo Westerns
• Waistcoats
• Jodhpuris
• Accessories – shoes,
 juti, saafa, mala etc
MOHEY
• Lehengas
• Sarees
• Skirts and tops
• Dresses and gowns
CHILDRENWEAR
• Partywear

2024’s most-wanted fashion trends

Umang reveals the insights that every fashion-conscious bride needs to know…

Embellishments, hand-crafted details and luxe fabrics are central to the aesthetic of Indian bridalwear. Each year designers take these traditional elements and infuse new influences into their creative couture. This year the must-have detail is royal motifs incorporated into fabrics.

Look out for some of our amazing lehengas with regal icons like elephants and traditional architectural shapes stitched into them. Just like sarees have been revived with new ways to style them, lehengas are also being worn in new ways, with a modern twist. Designers are innovating with skirt lengths and stylists are developing unique ways of draping the dupatta and styling lehengas with shirts and capes for a contemporary catwalk-worthy look..

Manyavar Southall • 42 The Broadway, Southall UB1 1PT